[url=http://1stbase.ai/support/][size=200]Support[/size][/url]


1stbase is very easy to use and even comes with built-in tutorials. Even so, there are times where you want to sit down and digest a "how-to" or some general advice on how to optimise your content.


Don't forget to transform the content here into something you find convenient, whether it is a PDF, app or just reading it on the website!
[url=http://1stbase.ai/support/basics][size=175]Basics[/size][/url]


Getting started with 1stbase is easy!


1stbase is super easy-to-use online marketing software. Making content updates is incredibly simple and you only need to update once to publish to all of your 1stbase products, such as your website, facebook page tab, smart phone app, PDF brochures, and much more.
[url=http://1stbase.ai/support/basics/1stbase-overview][size=150]Interface[/size][/url]


[img]http://1stbaseai.prod.kfsres.1stba.se/support/basics/1stbase-overview/5c5fb2cc-2228-4050-9a35-43b7ed6d042c.jpg[/img]
1stbase Interface[url=http://1stbase.ai/support/basics/1stbase-overview/navigation][size=125]Navigation[/size][/url]


1stbase uses a new and intuitive way of quickly visualising and navigation all your content. Just click on the thing you want to change, see it zoom into that item, and edit away!


[img]http://1stbaseai.prod.kfsres.1stba.se/support/basics/1stbase-overview/navigation/1ef67c0e-cd00-4aa6-8b19-799d4e1decd5.jpg[/img]
1stbase Navigation[url=http://1stbase.ai/support/basics/1stbase-overview/content-section][size=125]Content Section[/size][/url]


The first thing presented to you after logging into 1stbase is the content section. Here is where you create and change your marketing content. Click on a section and start typing, it's that easy! Of course, creating and deleting a section is also as easy as 1-2-3. Best of all, 1stbase will take care of how your content is presented; you're a small business owner, not a designer or developer.


[img]http://1stbaseai.prod.kfsres.1stba.se/support/basics/1stbase-overview/content-section/a5e0d657-f07c-4533-8058-23c69da48418.jpg[/img]
1stbase Content Section[url=http://1stbase.ai/support/basics/1stbase-overview/buzz-section][size=125]Buzz Section[/size][/url]


The buzz section let's you create and manage 'buzz' around your brand and content. Buzz supports your main content by getting people to read, talk, tweet and blog about it. Your news, blog, special offers - or really anything that you like - will keep your more static content fresh and will keep people coming back. Of course you can broadcast any buzz item that you create to any of the social media without ever leaving 1stbase.


[img]http://1stbaseai.prod.kfsres.1stba.se/support/basics/1stbase-overview/buzz-section/79a36c6b-75fd-45c2-80d4-79bcafc9b280.jpg[/img]
1stbase Buzz Section[url=http://1stbase.ai/support/basics/1stbase-overview/settings-section][size=125]Settings Section[/size][/url]


The settings section lets you tweak how 1stbase and your content behaves. Got a new e-mail address? Change it here and it will be updated across all your content. Same thing with phone numbers, brand name, social media details, etc. You can even choose which sections of your content should feature prominently on your facebook page and your smartphone app's home screen. All from the one interface, no coding or designing required.


[img]http://1stbaseai.prod.kfsres.1stba.se/support/basics/1stbase-overview/settings-section/af85ca61-2d79-4f55-907c-2b04db85949f.jpg[/img]
1stbase Settings Section[url=http://1stbase.ai/support/basics/1stbase-overview/publish-section][size=125]Publish Section[/size][/url]


The publish section let's you review, undo and/or publish  the changes you made. Hitting that one 'publish' button will immediately see 1stbase beavering away behind the scenes to push out your new content, buzz and settings to all platforms and social media. It really is that simple and powerful!


[img]http://1stbaseai.prod.kfsres.1stba.se/support/basics/1stbase-overview/publish-section/2fadbada-036d-44fa-8ed8-dd9eb706b79b.jpg[/img]
1stbase Publish Section[url=http://1stbase.ai/support/basics/your-call-to-action][size=150]Your call-to-action[/size][/url]


Your content's call-to-action is the single most important aspect of your content.



Your call-to-action can be summed up as "the-thing-that-you-want-the-reader-to-do". It's your content's reason for existing! Getting it right helps your readers to quickly and efficiently take the action you want them to by funneling them into the area of your content where they can take that action.


[img]http://1stbaseai.prod.kfsres.1stba.se/support/basics/your-call-to-action/19809763-a793-447c-9310-e01c11c0b7b9.jpg[/img]
An example of a call-to-action. Clicking 'SIGN UP' will direct the reader to the sign up section.

Whether it's "buy now", "contact us", "book an appointment", "browse our products" or "visit us now", the call-to-action area is the part of your content where you want your reader to end up after reading your other content. It's the area where the action happens. All your content supports this one thing that you want your readers to do.

[size=175]How your call-to-action impacts what your audience sees
[/size]


Your 1stbase products are smart; parts of the content hierarchy that are not part of the designated call-to-action area will be laced with your call-to-action message, in order to draw readers to your call-to-action content.


Conversely, if a reader is already reading your call-to-action content, 1stbase will attempt to keep the reader there by only suggesting related content (such as in the 'you may also be interested in' box) that keeps the user in the call-to-action area.


[img]http://1stbaseai.prod.kfsres.1stba.se/support/basics/your-call-to-action/0fd5f3a9-4092-482a-9b90-b3fabfa2a747.jpg[/img]
If you'd like to change your call to action, you can do so in the settings section, under 'about your brand'.

Finally, if you buzz generator content features 'deal clincher' material (such as testimonials or specials), 1stbase will optionally show these in the call-to-action as well, further helping your reader rationalise their intention to take action.

[url=http://1stbase.ai/support/content][size=175]Content[/size][/url]


Get your message across effectively by creating great content.
[url=http://1stbase.ai/support/content/creating-a-new-item][size=150]Creating a new item[/size][/url]


Creating a new item with content is as simple as 1-2-3... 4-5-6;


1. In the [b]sub items[/b] tab, click '[b]add new sub item under ...'[/b]. A pop-up dialog will open.


2. In the pop-up dialog, give your new item a name. Make the item's name a short as possible. Single words are good, such as 'about', 'services', 'products', and so forth.
[b]NOTE:[/b] The [b]item name[/b] is used in a number of places, particularly in anything to do with navigation such as menus, breadcrumbs and the navigation pane in 1stbase.


3. Then enter a [b]permalink*[/b] (this a [b]permanent[/b] link!), or leave it blank to let 1stbase generate a suitable one.
[b]NOTE:[/b] If you are viewing a website, the permalink is the bit at the end of the URL in your browser's address bar, e.g. http://www.yourdomain.com/[b]new-item-permalink[/b]


4. Click [b]submit[/b] and your new item will be added under its parent item, you can navigate to it by [b]clicking on it in the navigation tree[/b].


5. In the[b] text tab of the new item[/b], create a[b] H1 heading[/b] that is succinct and hits the keywords that your content will be about. If you do not specify a H1 heading, the [b]item name[/b] will be automatically used.
[b]NOTE:[/b] H1 headings are treated in a special way by most search engines and are especially scrutinized when a search engine is trying to figure out what the content is about, so make it count!


[img]http://1stbaseai.prod.kfsres.1stba.se/support/content/creating-a-new-item/2acbde4a-fa81-417c-bd71-4d77ae0b70b1.jpg[/img]
Create a new item by adding one in the sub-items tab of the parent item.

6. Write a [b]very short first paragraph[/b]. This paragraph should give your users an overview ('teaser') about the rest of your content.
[b]NOTE: [/b]The 1st paragraph is an important paragraph used in a number of places to draw people to your content, so keep it very short (preferably no longer than 100 characters).


7. Write the rest of your content but keep it short, to the point and focused on a handful of keywords that are relevant to your item. 



[b]*Permalinks[/b] are permanent. While you may change the title of an item afterwards, the [b]permalink[/b] will remain forever until you delete the content. This is to ensure websites and search engines can always find your content in the future. Search engines, just like humans, like short, but descriptive [b]permalinks[/b].


        [url=http://1stbase.ai/support/content/creating-a-new-item/tip][size=125]Tip[/size][/url]


If you need to go deeper into different facets (for example 'apples') of the subject you're writing about (for example 'fruit'),[b] create a new sub-item again under this item[/b]. Set that new item's '[b]featured by parent in full hint[/b]' in the [b]custom section[/b] to have it display its contents in the current item. This way you can create long texts that are neatly broken up in chunks that are better digestible for search engines.
[url=http://1stbase.ai/support/content/images][size=150]Images[/size][/url]
[url=http://1stbase.ai/support/content/content-dos-and-don-ts][size=150]Content dos and don'ts[/size][/url]


1stbase is all about making your content as effective as possible to get your message across. And while 1stbase is clever and does most of the heavy lifting for you, it's still up to [i]you[/i] to write the content that your readers (and search engines) will love.


Here are a few simple dos and don'ts when writing your content.
[url=http://1stbase.ai/support/content/content-dos-and-don-ts/dos][size=125]Dos[/size][/url]
[list][*]Do create sub-items for your content as much as possible. If you're writing about "fruit" and go into "apples" and "oranges", instead of creating a long text with all the different fruit, create a sub-item for each type of fruit.[/*][*]Do add relevant keywords to the keywords tab of the item. If your content is about "oranges", add a keyword named "orange" or "oranges". 1stbase is clever enough to deal with plurals and concatenations, so there's no need to add multiple variants of the same keyword.[/*][*]Do use the SEO feature in 1stbase to see how your content compares to other content. If the other content appears to be exactly about what you're writing about, then you're doing well![/*][*]Do use the SEO feature in 1stbase to work around other people's content popularity. If you need yourcontent to stand out, just see who and what you are competing with. Subtly change your content and its prevalent keywords (1stbase will automatically detect these for you) to avoid competing with more popular content (which is harder to 'win' against).[/*][*]Do use the SEO feature in 1stbase to make sure your item's content is as focused as possible and does not unnecessarily dilute your content with irrelevant keywords. [/*][*]Do write your first paragraph as a teaser paragraph which entices people to read the full text. This first paragraph is used in a number of places to draw people to your content. Keep it very short, around 100 characters max.[/*][*]Do give good visual descriptions of images, as well as captions that accompany your item's content. Make sure you hit the keywords that the item's content centers on.[/*][*]Do construct your content in a hierarchy; create a parent item called "winter collection" first with a subsequent child called "scarves", instead of creating an item called "scarves" which then has a child called "winter collection". Because "winter collection" may pertain to more than one type of clothing, it makes more sense to have it as the parent. This way we can add a new item, like "coats", under "winter collection", instead of having to create another "winter collection" item under "coats". This cuts down on the amount of items in the hierarchy, saves you work, and - most importantly - gets the user where they need to be in the least amount of clicks in a logical ("drilling down") manner.[/*][*]Do imagine your content on paper, because that's where it may end up! As such, refrain from referring to 'this website' or saying things like 'click here'.[/*][/list][url=http://1stbase.ai/support/content/content-dos-and-don-ts/don-ts][size=125]Don'ts[/size][/url]
[list][*]Do not refer to your content as a "website" or "page". Your content will feature in many different media, and reading about "this website" in a PDF brochure or app does not make much sense![/*][*]Do not make assumptions about the placement of your content, e.g. refrain from saying "see below" or "select from the menu above". Content placement is highly dependent on the medium your content will be published on. Never make assumptions about how the content will look, how it will be placed or even its availability![/*][*]Do not make assumptions about the interface your reader is using, e.g. refrain from saying "click here". Clicking in a printed PDF is hard![/*][*]Do not add keywords to the keywords tab that really pertain to the item's parent instead of the item itself, e.g. don't add "fruit" to an item about "oranges" if "oranges" already has a parent with content about "fruit".[/*][*]Do not use keywords in your item's content that have already been adequately highlighted in the item's parent content, e.g. don't talk about "fruit" anymore in an item about "oranges" if "oranges" already has a parent that talks about "fruit" in general.[/*][*]Do not refer to custom content (for example an embedded YouTube video) as explicitly available; custom content cannot be guaranteed to be available on all media, e.g. refrain form saying "Please fill out the contact form now", as "the contact form" may not exist on all media.[/*][*]Do not link to other parts of the content using links in your content. Instead rely on keywords (they will prompt a "You may also be interested in" box that directs users to related content), rely on your brand's call-to-action and rely on the content's parent-child relationships. Besides links not being a very nice user experience, it will direct users to your website away from all other media. More importantly, if you forcefully need to link to a completely different part of the content hierarchy, it's often a sign that your content hierarchy is sub optimal, as content that is related should always be close together in the hierarchy.[/*][*]Do not meander on when writing your content. Not only does it bore your reader, it will dilute the prevalence of the keywords that search engines will try to locate in your content.[/*][/list][url=http://1stbase.ai/support/buzz][size=175]Buzz[/size][/url]


Keep your content fresh with news, testimonials, special offers, blogs, social media and more.
[url=http://1stbase.ai/support/buzz/post-categories][size=150]Post Categories[/size][/url]


[img]http://1stbaseai.prod.kfsres.1stba.se/support/buzz/post-categories/2ea93ce9-31ca-470b-a844-0230ac4b26a0.jpg[/img]
Create a new post category by adding one in the post category tab of the Buzz Section.[url=http://1stbase.ai/support/buzz/creating-a-new-post][size=150]Creating a new post[/size][/url]


1stbase guides you through creating a new post that will be published on your 1stbase products (website, web app, etc.). Your posts can optionally be broadcasted to your social media accounts as well.
[list=1][*]Click on the post category you would like to add a post under, for example, 'latest news'. Then click on the '+ create new "latest news" post' button.[/*][*]In the pop-up dialog, enter a post title and permalink. The permalink is the (permanent) bit that gets added to the URL in your browser's address bar, e.g. [url=http://www.1stbase.com.au/creating-a-new-post]http://www.1stbase.com.au/creating-a-new-post[/url]. You may leave it blank to let 1stbase generate a suitable permalink for you. Permalinks are... permanent. The permalink will remain forever until you delete the content, to ensure websites and search engines can always find your content in the future. Search engines, just like humans, prefer short, but descriptive permalinks.[/*][*]Click next. The second screen will ask for a call-to-action. Select what you want readers to do when they read your post: 
- Select 'nothing in particular' if you just want to push out a consistent message to your social media and do not any require any action from the user.
- Select 'visit my website' if you want to drive traffic to your website. Social media users will be prompted by your call-to-action message to click on a link that takes them to a specific part of your website.
- Select 'visit an external url' if you want to drive traffic to a specific URL that isn't your website. Social media users will be prompted by your call-to-action message to visit the external URL of your choosing.
- Select 'read the full post' if you want your social media audience to read what you have to say in depth. Social media users will be prompted by your call-to-action message to click on a link that takes them to a fully formatted post on a fully branded page and rich media experience.[/*][*]Click next. Enter your full post text here.[/*][*]Click next. Upload any images you want to appear in your post.[/*][*]Click next. Select whether your post will have a timestamp, which is the time and date that will appear on the post. In order for your post to appear on your website's homepage it requires a timestamp.

Note: This is not a scheduling tool. Posts will be published and broadcasted to social media when you click 'Publish Now'.

Then select whether or not your want your post to have an expiry. The post will no longer appear on, for example, your homepage, after the time of expiry. This setting is extremely useful for creating posts for special offers when an expiry is required.[/*][*]Click next. Specify keywords, so people can better find your post. 1stbase uses keywords for its search functionality and also to match related content.[/*][/list]

[img]http://1stbaseai.prod.kfsres.1stba.se/support/buzz/creating-a-new-post/78a771c5-330e-488c-aa92-daa3f2b7f4ae.jpg[/img]
[url=http://1stbase.ai/support/buzz/broadcasting-to-social-media][size=150]Broadcasting to Social Media[/size][/url]


Once you've created your post, you may want to share it with the world via social media.


Launching the broadcast wizard, in order to schedule a post for broadcast to social media, can be accomplished in one of two ways;
[list][*]By going to the broadcast tab of an existing post and clicking [i]'Broadcast this post to your social media when you hit publish'[/i].[/*][*]By choosing [i]'broadcast'[/i] in the '[i]Do you want to broadcast this post to your social media?[/i]' dialog that comes up after the the post creation wizard completes.[/*][/list]

Upon launching the broadcast wizard the broadcast wizard will take you through each of the social media that you have registered with 1stbase and will ask you to modify the contents of the post to best suit the social medium and your intentions for posting the content in the first place.



[img]http://1stbaseai.prod.kfsres.1stba.se/support/buzz/broadcasting-to-social-media/ca939a58-a26a-4be8-9848-03d862b6bf73.jpg[/img]
1stbase Broadcast tab

Sharing your post through one or more social media can be a good idea if you think that;
[list][*]It may drive traffic back to your content (and thus your call-to-action), helping with your cross-linking stats and SEO.[/*][*]It may keep your brand in the spotlight in a positive way (visibility).[/*][*]It may convince people to read and appreciate the post in full, when broadcasted to social media that cannot relay the post and all its associated content in full (for example a teaser post on Twitter linking to the 'full fat' post).[/*][/list]

Taking the above into consideration, the broadcast wizard will, for each social medium, ask you to specify what it is exactly that you wish the reader to do (for example 'display a Facebook adaptation' or 'invite the Facebook reader to read the full post'), so that 1stbase can take into account the most important goal for your broadcast. Or you may decide that the content is not suitable for a particular social medium's audience at all.



The reason that 1stbase asks you modify the content and pick what you wish to achieve by posting the content is twofold. Firstly, all social media have different audiences. Posting a funny story or special offer via LinkedIn is not effective use of this network. It is, however, perfectly acceptable on Facebook. Sometimes you'd want to change the tone and/or wording of the content slightly to better fit an audience.


Secondly, different social media allow for different richness of content. Chances are that your content doesn't fit in a 140 tweet (though 1stbase does its best to come up with a good starting point for you!), while some social media don't allow for multiple photos, and some don't allow for photos [i]and[/i] links combined, etc. By letting 1stbase know what the goal is of your post, it can try to work around the limitations that each social medium poses in such a way that your goal is achieved.


Once you're done creating the posts for each social medium, your posts will be scheduled for broadcast as soon as you hit the 'publish' button.

[url=http://1stbase.ai/support/search-engine-optimisation][size=175]Search Engine Optimisation[/size][/url]


Everything in 1stbase centers around SEO.
[url=http://1stbase.ai/support/search-engine-optimisation/what-is-seo-][size=150]What is SEO?[/size][/url]


SEO. Three letters that are the cause of much confusion. SEO stands for 'Search Engine Optimisation'. SEO is the practice of making your content stand out when the popular search engines such as Google and Bing look at your content and assign it a ranking. This ranking in turn determines how your content stands out when people search for a keyword or sentence.


Contrary to what people think, SEO is not very hard if you just apply some common sense. See, the companies behind the search engines - the Googles and Microsofts of the world - aren't out to get you or make your life miserable. On the contrary - their aim is to see that their users find what they want with the least amount of fuss. In essence, the search engines try to mimic humans and human interests as much as possible as they are effectively agents that act on behalf of the user.


So how does this wisdom help us, the content creators? It simply means that you need to put yourself in the shoes of one of your readers! Take your 1stbase website product for example. Is it immediately clear what your brand or product is about at first glance? Is the H1 title in your 'home' section reflective of what the reader can expect if he or she decides to browse your content? Are your keywords in there? Is it maybe too long? (no one likes long titles!)


[img]http://1stbaseai.prod.kfsres.1stba.se/support/search-engine-optimisation/what-is-seo-/8c3b8dd7-6a1f-49fc-bb41-27bf61d02e38.jpg[/img]
If you have a lot to say, create sub-items.

Us content creators often have the tendency to try and 'tell it all' straight of the bat. Don't! Resist the temptation to overload your readers. Keep your main content short and to the point. If you need to delve into something deeper, don't do it here! Instead create a new sub item.


Pique you readers' interests and give them little teasers of the sub-items (which may be automatically followed by a a 'read more' or 'learn more' link, depending on the medium that your content is rendered on) of the sub-item content. The teaser text that is displayed, is the first paragraph of the content that the teaser links to. You'll want to make it as salient and enticing possible, giving the reader an overview of what the full content is about. If you're familiar with SMS/texting, pretend you're writing a text. Or if you're a Twitter aficionado, pretend your writing a tweet. All subsequent paragraphs flow from there.


Keep doing this throughout your content (content with teasers, that link to content with teasers, that link to content with teasers, etc.) and you'll find that, as a reader, you can very quickly find what you're after. This will be reflected in how search engines perceive your content as well. Because you have now kept yourself from droning on and overloading the reader, it is much easier for people and machines to figure out what your content [i]at that level[/i] is about.
[url=http://1stbase.ai/support/search-engine-optimisation/the-1stbase-seo-feature][size=150]The 1stbase SEO feature[/size][/url]


1stbase comes with an 'SEO' feature to see who/what you are currently competing with for each important page of your content. Not only is this informative, more importantly, it will allow you to subtly change your content to rank differently for alternative keywords, or to improve your ranking.


If you find you are competing on a keyword with a lot of competitors that is a good sign! It means your content is on-topic and salient. If you are trying to decide between different keywords, you can see if you are able to compete better on a more 'niche' keyword; you can see how much competition you have (looking at the amount of results).


For example; Let's say our business is creating and selling cat videos (our technical director here at kiss* digital media has a bit of an unhealthy obsession with cats - we're keeping an eye on it...).


At the time of writing this, 'cats' yields about 376,000,000 results; it's a crowded market for this keyword. Even worse, 'cat videos' is about 396,000,000 results! (e.g. more than just the single 'cat' keyword by itself!)


[img]http://1stbaseai.prod.kfsres.1stba.se/support/search-engine-optimisation/the-1stbase-seo-feature/251a9724-3a4f-43d4-8f66-31d3a1dd134e.jpg[/img]
1stbase SEO feature

However, 'kittens' yields about 57,800,000 results. If it is possible to use this keyword for our business instead, then we only compete with 57,800,000 results. Now it is much easier (~650% easier in fact!) to rank higher for 'kittens' vs 'cats'. Even better, 'kitten videos' yields only 38,400,000 results. In short, there is much, much less competition for these two keywords. We could therefore contemplate to optimise our content for 'kittens' and 'kitten videos' as well, in addition to 'cat videos'.


To to optimise our content for 'kittens' and 'kitten videos' as well, create a new page dedicated to 'kitten videos'. This is because it is better to give each group of keywords (e.g. 'kitten videos' and 'cat videos') its own piece of content, rather than to mix content about 'cat videos' and 'kitten videos' in one piece. 



If you would mix your content, search engines will get "confused" as you would be - in their 'eyes' - diluting the content of that page. Your one piece of content would then be 50% about 'cat videos' and 50% about 'kittens videos' and therefore rank less well for either keyword. That's because that content would not [i]totally[/i] be about 'cat videos' nor [i]totally[/i] about 'kitten videos').


[img]http://1stbaseai.prod.kfsres.1stba.se/support/search-engine-optimisation/the-1stbase-seo-feature/f03087f4-0809-45e2-a555-1f1dd644a756.jpg[/img]
Ok, our hypothetical company may have some competition...

 In short, granularisation of your content is key; give each subject its own sub item. Keeping content short and punchy is also important; it leaves less room for misinterpretation by the search engines (and humans!) on what exactly that piece of content is about. Say what you need to say in as short as possible phrasing, using the keywords.If you need to delve into things further, create sub-items.


 Use common sense; there's no need to go crazy with granularising your content, but if you feel something might deserve its own item, because its subject is distinctly about something specific, or you feel you may want to elaborate on an aspect later, then it is probably a good idea.


In short, have a look at which groups of keywords are there 'for the taking' and which keywords are harder to compete on. You can use this information later on to make decisions on how to optimise your content further.


On the other hand, you don't want to dilute the [i]total message[/i] of your site with unrelated (or vaguely related) keywords; 'cat videos' and 'kitten videos' are very closely related, but 'animal pictures' is starting to get us off-track from what our business is really about. It's a fine balance, but some common sense is usually all you need to guide you.


The [url=https://www.google.com/trends/explore#geo&q=cat+videos,+kitten+videos&cmpt=q]'Google Trends' website[/url] may also help you to figure out how the popularity of two or more keywords compare (going by the numbers, it appears our technical director should probably relocate from Australia to Pakistan to be with his fellow cat crazies...). From the 'Interest over time metric' you can calculate whether the lower popularity (according to the metric - hover over the graph to see some numbers) of a keyword is 'worth' investing in, by creating content for it, if not much content is available for it yet (which we can tell by simply doing a search for it and see how many results are returned). We're now getting into the realm of hardcore number crunching, but just using a little bit of common sense will get you most of the way there already without too much effort.
[url=http://1stbase.ai/support/domain-name][size=175]Domain Name[/size][/url]


Registering and using a domain name (such as www.yourdomain.com) is an important part of launching and going "live" with your new 1stbase website.


There are many domain registrars available to register your new domain (ex. Crazy Domains, GoDaddy, Google Domains, Register.com). All domain registrars use different terminology and processes to edit DNS (Domain Name System) Records. Please refer to your domain registrar's support section for more detailed instructions on how to make the following DNS changes.
[size=175]Overview of DNS changes[/size]


The following changes are required to face your registered domain to your 1stbase website.
[list=1][*]Login to your [b]domain management account[/b] with your chosen domain registrar.
[/*][*]Choose the domain you would like to make the changes to.[/*][*]Look for a link to edit your [b]DNS[/b].[/*][*]Locate the [b]www A record[/b] for your domain and delete.[/*][*]Create a new [b]CName record[/b] for [b]www.[/b][i][b]yourdomain.com[/b][/i] that points to [b][i]1stbaseVanityName[/i].1stba.se. [/b][/*][*]Then look for a link to create a domain forwarder or domain redirector.[/*][*]Enter your [b][i]www.yourdomain.com[/i] [/b]([b]www.[/b] version of your domain) as the redirecting URL. Note: this is the URL which your domain will automatically redirect to.[/*][*]When you are ready to go live with your 1stbase website notify 1stbase support of your new domain.[/*][/list][url=http://1stbase.ai/support/advanced][size=175]Advanced[/size][/url]


Get more out of 1stbase.
[url=http://1stbase.ai/support/advanced/rendering-hints][size=150]Rendering hints[/size][/url]


Rendering hints allow you to influence how your content looks and behaves on different media and platforms.


The items you can select - and sometimes edit - in the custom tab in the content section, are what we at 1stbase call '[i]rendering hints[/i]'. Think of them as serving suggestions. When a 1stbase product (for example the website product, the mobile app product, or the PDF document product) tries to show your content (and navigation) to the user, it will take into account these rendering hints when it decides how your content should look.


The important thing to remember that all of the rendering hints are just friendly suggestions. If 1stbase could speak English, it would say; "If you're able and it is convenient, could you please show the content, [i]this[/i] way?". As such, they are not compulsory for the the products to respond to, and indeed, some products will completely ignore rendering hints and their associated custom data. Most often this is the case because a 1stbase product simply doesn't have the capability to do much with the rendering hint (or the associated custom data).


[img]http://1stbaseai.prod.kfsres.1stba.se/support/advanced/rendering-hints/6f94ecec-0dec-4ed7-87bf-8d24e747a39a.jpg[/img]
1stbase Rendering Hints

For example, a clickable LinkedIn badge or Facebook "Like" button is very useful on a website. But, for obvious reasons, your customers will have a hard time 'clicking' it on a printed PDF document. That's why the LinkedIn badge or Facebook "Like" button are shown on the website 1stbase product, but not in the PDF 1stbase product. That's also the reason why it's usually not a good idea to explicitly refer to 'custom' content in the text; there is no guarantee the reader will see the custom content that you're talking about!



Rendering hints may or may not have some extra settings or data associated with them, which you may edit. For example, if you have a Google map in your custom content, you can edit the address that it should show. If your custom content has its own icon, you can upload a suitable image, etc.


Some rendering hints will impact the way navigation is shown, or how child (sub item) content is inserted into the parent's content. Again, it the manner in which this happens (if it happens at all!) is highly dependent on the product; a website product may show a navigation menu and teasers of the sub item content, whereas a PDF will have little use for a navigation menu and will put all sub item content it can find on the  pages in sequence.
[url=http://1stbase.ai/support/advanced/the--custom--tab][size=150]The 'custom' tab[/size][/url]


The 'Custom' tab in the content section of 1stbase lets you wield awesome powers, allowing you to transform the way your content looks and behaves across many different platforms and media channels. But with great power, comes great responsibility...



[img]http://1stbaseai.prod.kfsres.1stba.se/support/advanced/the--custom--tab/9920d46b-d055-4bbf-9a35-48491e8415ea.jpg[/img]
Warning! Danger! Danger! The custom section is pretty powerful and can have very big consequences for the way your content is shown on different media.[url=http://1stbase.ai/support/advanced/the--custom--tab/featured-by-parent][size=125]Two special rendering hints: 'featured by parent' and 'feature by parent in full'[/size][/url]


While many custom items in the custom section are... well... [i]custom[/i] and possibly unique to your 1stbase suite of products, at least two items are common to everyone's 1stbase suite of products. These two items are named 'featured by parent' and 'featured by parent in full'.


If the names of these items weren't giveaways already, switching one of these on will make sure that the item (for which you switch it on) will signal a product to feature an item more prominently in its parent item.


[img]http://1stbaseai.prod.kfsres.1stba.se/support/advanced/the--custom--tab/featured-by-parent/661038e5-c44a-405f-9b0a-30854c44b8af.jpg[/img]
'Apples', 'Bananas' and 'Oranges'  featured by their parent 'Fruit'. Note how 'Cherries' only shows in the side navigation; it is not 'featured by parent' but it is still a selectable option.

So, for example, if our item is called 'apples' and we'd have a parent item about 'fruit' and 'featured by parent' is set, then viewing the 'fruit' item will see 'apples' featured more prominently. The extent of what 'more prominently' means will be specific to your unique design, but typically setting 'featured by parent' will result in a teaser of the content under 'apples' , accompanied by an image or icon, as well as an invitation to 'learn more'.


[img]http://1stbaseai.prod.kfsres.1stba.se/support/advanced/the--custom--tab/featured-by-parent/f4acd2f9-a0e2-43b0-82ef-e122c683acdd.jpg[/img]
'Apples' set to 'featured by parent in full', 'Bananas' and 'Oranges' set to 'featured by parent' and 'Cherries' only shows in the side navigation; it is not 'featured by parent' nor set to 'featured by parent in full'.

Much in the same way, 'featured by parent in full' shows the [i]full[/i] content of the child (sub item) item, all at once, including images. This way, [i]if the product supports it[/i], you can create a long text from multiple sub items.


One of the most asked questions is 'how do I make sure images about apples are shown close to my text about apples?'. The answer is to create a sub item called "apples", and to put all your text and images in there and set it to 'featured by parent in full'.
[url=http://1stbase.ai/support/advanced/the--custom--tab/3rd-party-custom-resource-1stbase][size=125]3rd party service and custom resource integration with 1stbase[/size][/url]


1stbase is flexible and future proof. If your suite of 1stbase viewers and products have a special requirement, such as custom resource that needs to be stored and/or rendered with your standard 1stbase content (for example pricing, e-commerce information, custom images/editing, URLs, maps, etc.), 1stbase can allow for this on request.


You will be able to add, remove, and edit any such resource from 1stbase' custom section. And, where possible, the custom content will be available to you audience on all media that can make it available.


[img]http://1stbaseai.prod.kfsres.1stba.se/support/advanced/the--custom--tab/3rd-party-custom-resource-1stbase/a7943eea-f859-445b-9fba-9128148bd02e.jpg[/img]
1stbase allows for custom resource management

A secure plug-in model even allows a 3rd party service from elsewhere on the Internet to read and modify the resources in question, including rendering of a user interface from within 1stbase.


Please contact a 1stbase representative to discuss your requirement.

[url=http://1stbase.ai/support/ada][size=175]ADA[/size][/url]


[img]http://1stbaseai.prod.kfsres.1stba.se/support/ada/0e24a6c5-97cf-4018-91d2-4eb73d6fbca2.jpg[/img]